The Unofficial Shopify Podcast: Entrepreneur Tales

Bringing The Ultimate Gym Sneaker to Market

Episode Summary

Heyday Footwear founder Darin Hager reveals the origins of his seven-figure brand

Episode Notes

Chief Everything Officer and footwear designer Darin Hager couldn’t find the sneaker style he craved at retail. His own designs were hindered by the corporate footwear brands he designed for day in and day out for over 10 years. So in 2008 he set out on his own create his own sneaker brand.

Learn

The mindset that drove Darin to entrepreneurship
How Darin leveraged his unfair advantages
The dark side of selling in big box stores
How video games (and licensing) helped Daren sell more

Tune in for more details!

Resources

Heyday Footwear - SPECIAL OFFER: Use code 'UNOFFICIAL' and save on your first pair of HEYDAY sneakers
Book: The New Rules of Retail
Darin's theme: Shoptimized Theme
App: ShipTimer
App: FOMO

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