The Unofficial Shopify Podcast

SEO for AI: What Works, What’s Snake Oil

Episode Summary

Real SEO strategies for AI search—minus the snake oil.

Episode Notes

Available on YouTube: youtu.be/qdpFmuFD8yE

Shopify merchants are getting pitched AI SEO “solutions” left and right—none of them proven. So I called Jason Berkowitz, an SEO who actually knows the game, to answer the real question: what should you actually do to rank in an AI-powered world? (Spoiler: most of it’s nonsense.) We break down what’s real, what’s trash, and why good SEO still wins—even in a sea of chatbots and grifters.

Sponsors

• Zipify – Build high-converting sales funnels
• Cleverific – Smart order editing for Shopify
• Viralsweep – Create sweepstakes, contests, and giveaways

Links

• Jason Berkowitz / Break the Web
• Shopify Global Product Catalog
• ChatGPT Product Search Beta

Work With Kurt

• Grow your Shopify store with me: https://ethercycle.com/apply
• See client results: https://ethercycle.com/work
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