The Unofficial Shopify Podcast

SHOP CAMPAIGNS: Deep Dive

Episode Summary

“It’s the easiest customer acquisition channel that I’ve ever seen.”

Episode Notes

Also available on YouTube: https://youtu.be/djnSFyBsB7M

We explore Shopify’s latest updates to simplify customer acquisition through its Shop Campaigns tool.

Host Kurt Elster talks with Shopify's Andrius Baranauskas, Product Director for Shop Campaigns, Shopify's not-so-secret weapon for getting new customers on autopilot.

Later, Nathan Onesian, Director of Ecommerce from melin, and Nick Daniels, Senior Ecommerce Manager, from OluKai spill how Shop Campaigns turned into their secret weapon for scaling fast.

Key Takeaways:

Guests:
Andrius Baranauskas, Product Directorat Shopify
Nathan Onesian, Director of Ecommerce at melin
Nick Daniels, Senior Ecommerce Manager at OluKai

Links:

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